The Grand Bi
— Musée des Arts et Métiers (Paris)
Conception of a pedagogical A3 sheet for the parisian "Musée des Arts et Métiers".
→ The design, based on black and white, the IBM Plex Serif typface, and the rigourous composition conveys the formal elegance of the "Grand Bi" bicycle. On the contrary, the various scale plays and the chosen iconography convey a comic dimension to this edition accessible to every publics, even in the motion design.